I am highly conceptual, strategic and well versed in selling complicated things, from robots to financial services. I've led product, advertising and editorial work, and my portfolio is organized on those lines. In real life I find the work gets interesting where the lines blur.
I've been a newspaper reporter, an award-winning copywriter and co-owner of a small agency. Right now I'm a creative director for copy and content strategy at Ogilvy. More about me.