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The new equation.

Introducing Chemours.

I led creative for  the launch site and social presence of Chemours, a new chemical company spun out of DuPont. 

The new equation.

The new equation.

With Opteon® low global warming refrigerant, a water-based Teflon® formula and lower-friction Viton® for fuel efficient auto engines, the company has truly changed what a chemical company can do -- and grown to $6 billion in revenues and a spot in the S&P 500 as a result.

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